Premier Virtual’s new QR Code Generator Brings you the Best of Both Worlds!

In-Person, Virtual, or Hybrid Career Fairs – Which Approach is Best?

When planning a career fair, the common goal is to connect employers with qualified job candidates. A secondary goal is for jobseekers to learn more about companies they may have not considered working for previously.

Traditionally, live or in-person career fairs were the best option, but in today’s world, other options should be considered. Let’s take a minute to review them all.

In-Person- All attendees are physically present in one location

Virtual- People attend the event entirely online

Hybrid- Some people attend in-person and others online.  Using Premier Virtual’s new QR code generator, you can record the interactions and easily download all of the reports at the end of an event for efficient follow up.

How do you know which approach is right for your career fair?

There are different factors, such as event size, budget, timeline, the geography of attendees, and a common issue faced during the writing of this blog post – the ongoing issues due to the Covid-19 virus.

Live Events – Still considered the most effective form of communication and is perceived as more credible and positive.

It was not long ago that the idea of meeting people online was denounced. Boomers and even millennials were openly against it and had the opinion that people only chose to go virtual if they lacked interpersonal skills. In a sense, they were somewhat ‘shamed’ for not wanting to connect in person.

In large part due to the Pandemic, and also as part of the natural evolution of digital apps and platforms, virtual events are quickly becoming a perfect alternative to in-person meetings. It is said the pandemic has accelerated the digital transformation by as much as 3 to 5 years.

However, many people still appreciate and seek the opportunity to network in person, with factors such as effective communication, credibility, and overall positive experience as the leading factors.

It’s hard to argue that humans find face-to-face communication as most effective because of the entire experience it produces. Body language, postures, gestures, facial expressions, and eye movements do not translate as well, even on a video call online.

Virtual Events – Faster turnaround time, reduced costs, and broader reach

The most common reasons clients choose virtual (pre-covid) include that time and money are at a premium. Virtual events allow the host to quickly create and launch an event, and depending on the size, on a much smaller budget.

Post-Covid, we see that social distancing and keeping everyone safe is the top reason organizations are choosing virtual. When it comes to virtual career fairs, the virtual options have resulted in higher attendance rates for jobseekers and more hiring companies are participating as well, due to the reduction in time and money required to do so.

Everyone who has hosted or attended a virtual event agrees it is a much more efficient process. No one has to wait in a long line to speak with a recruiter, and no company has to deal with the frustration of a poorly attended booth since they will typically receive reports with access to all of the resumes from registered candidates.

Reporting is another huge advantage to virtual events since each employer has their dashboard and is provided reports with all attendees, who attended their booth, and what resumes match their job openings.

While text/chat options or even a built-in one-on-one video interface do not compare with speaking in person, these tools do make it very easy for the recruiter to meet with candidates and get to see if they are a good fit, right on the spot.

Get the best of both worlds with Hybrid Events – Flexibility to reach the greatest number of qualified candidates.

So, while in-person hiring events remain a popular option for recruiters that enjoy face-to-face interaction, the limitation of social distancing, as well as traditional limitations of being available to travel to an in-person job fair make hybrid the best option.

Most often in-person job fairs attract the unemployed jobseeker. A hybrid event allows highly qualified candidates who are employed to also attend. These virtual attendees can quickly log on before work, or during a lunch hour, attend and apply online, whereas attending in-person might have been impossible.

Now Premier Virtual has launched a QR code generator that hosts and employers can use at live events.  These QR codes enable attendees to quickly access the event and employers virtual hiring booths, which means that all of the in-person activity can be tracked digitally.  Now employers can simply download the resumes they received at the event for easy follow up, and attendees can keep notes as well.  This is the best of both worlds because you gather all of the data that comes with virtual events in an in-person setting.

The Pros and Cons of Hosting Virtual Events:

Pros:

  • Reduced Costs – The logistics of a physical event can be daunting. Renting a venue, printing badges, selling tickets, food, clean-up, etc., all drive up costs, time, and resources. These are all eliminated with a virtual event.
  • Broader Reach – with zero travel time, anyone from anywhere can attend. In a state like Florida which attracts people from across the U.S., many citizens that want to move have a unique opportunity to attend a virtual job fair and land a job to facilitate the move. In industries in high demand like technology and medicine, you don’t have to limit your job pool to the local population. Also, external factors like poor weather, or emergency events do not affect virtual events, so there is very little chance for interruptions or cancellations.
  • Increased Productivity – hiring managers can meet with multiple job-seekers simultaneously, and do not have to make the job candidates wait in long lines. Being able to view resumes and start video chats makes it easy for recruiters to choose who they believe will be the best fit.
  • Reporting – platforms like Premier Virtual offer detailed reports that make virtual events much more efficient as well. Each employer will know, who visited their booths, and who submitted a resume. Each recruiter can rank the candidates and easily set up follow-up interviews.

The Cons

  • Less personal connection- for recruiters that put a high value on the physical handshake, there is nothing a virtual event can do to replicate that. The personal face-to-face experience is very immersive, so virtual events have to work harder to attract and keep the attendee’s attention.
  • Distractions – If the job seeker is at work, or multi-tasking it will be difficult to remain focused on the event. It is easy to get distracted when attending virtually, which can hurt retention or the job candidate not attending each booth that matched their qualifications.
  • Overwhelming – when an event has 300 or more booths, it can be overwhelming for the job seeker. This can create anxiety for a jobseeker that is trying to visit each booth to see what jobs are available. New options that allow job seekers to get a ‘matching job report’ and a job-seeker journey are being added to make their experience more positive
  • Downtime – although the Premier Virtual platform has not suffered any significant downtime, there is a chance the platform or the attendee’s internet connection is interrupted. This can cause a poor experience and be very frustrating if it occurs during a live interview. Technology doesn’t always cooperate and can be a bigger issue for areas of the country with less service or less broadband access.

Which Event is Right for your next Career Fair?

If you have not hosted a virtual event, here is a chart that helps illustrate the options:

Face-to-Face Virtual Hybrid
Most Effective Communication X
Faster Turnaround X
Cost Savings X X
Increased Collaboration X
Greater Reach X
Digital Reports X X
Relaying Complex Info X
Reduced Travel Cost X X

If you would like to get free advice on which option is best for you, or to find out more about our new QR code generator for hybrid events, please contact Premier Virtual online or at 561-717-9717 to schedule a no-obligation consultation with one of our advisors.

We have powered over 6,000 virtual hiring events, where 60,000+ employers have connected with over 650,000 registered job seekers. Our best-in-class platform and experienced success managers are here to ensure you host the most successful virtual career fair possible.

We look forward to meeting you, so you can make the most informed decision to reach your company’s staffing goals.

Virtual Career Fairs: The 5 Most Common Questions Answered!

According to NACE – the National Association of Colleges and Employers, more than 90% of employers have attended a virtual career fair this fall. As you can imagine, that is a steep increase from previous years, and as we all know, COVID was the catalyst.
Regardless of how we got here, there is no going back. Everyone who has attended a virtual career fair, either as an employer or job candidate, can agree that this format has many advantages. While challenges remain to replicate the actual ‘meet and greet’, or issues with internet access and potential technical problems, expectations are this technology will continue to improve and become a regular part of the hiring process.
So, what are the most often asked questions when it comes to hosting a virtual career fair? Let’s address the top 5.
1. What are the benefits of a virtual career fair? The most glaring advantage is the reduction in time and cost, thus increasing efficiency and productivity. In a virtual fair, you do not have to shop around for a venue that will accommodate your needs on the day and time you need it. There will be no costs for ‘drape and pipe’ otherwise known as your booth, and you can leave behind all of that printed material and brochures that can often be very expensive and a real hassle to transport.
Virtual career fairs allow you to attend even if you are not feeling well or if the weather decides to take a turn for the worse the day of your event.
Logistics aside, a virtual career fair will open the doors to anyone that has access to the internet and knows about your event. You are no longer limited to the talent pool in your immediate vicinity. If someone wants to move to Florida but lives in New Jersey, they can now attend your career fair, same as anyone locally, and that can be a real game-changer.
Also, the Premier Virtual platform allows for an unlimited number of recruiters in a booth, and the ‘chat that follows’ means you can carry on several conversations at the same time. Recruiters can view all of the resumes and receive all of the data from the event in real-time. This data is often the biggest advantage of virtual because of how easy it is to review and then access again electronically for follow-up.
As companies embrace this format, job seekers recognize innovative and flexible brands, making them more appealing. A savvy job-seeker that prefers to apply online instead of inline will appreciate those companies that are offering that option, creating a competitive advantage over those who don’t.
2. How does a Virtual Career Fair work?
Well, you might be surprised, but it closely mirrors an in-person event. The employers have logos in the lobby that job seekers can attend with a click of the mouse. Once you do, it takes them to the employer’s booth where they can research the company, view open positions, download materials, and see if there is any interest. If so, the candidate can enter into a chat with an available recruiter and even move into a video interview. In the Premier Virtual career fair platform, all chats are one-on-one to ensure privacy, and the video conferencing is built in. If there is a fit, candidates can submit their resumes, and recruiters can make an offer right on the spot. It’s easy to use and navigate, and participants can get a lot done quickly.
3. What are some of the disadvantages?
People will tend to keep a physical appointment more than a virtual one because virtual appointments can be very easy to ignore. To keep attendance rates high, it’s important to send reminders via email and text. Using a platform like Engage By Cell can be a very effective way to accomplish that. Of course, nothing can replicate the physical handshake or eye-to-eye interaction of an in-person event. Participants can become distracted, and recruiters might find it harder to get a good ‘read’ on a person or get that ‘warm and fuzzy; that’s often part of the decision process and before deciding someone is a good fit for the companies culture.
An option to address these shortcomings is quickly growing in popularity, called the ‘hybrid’ career fair that offers both in-person and virtual access. Anyone who prefers to attend in person can do that, and you still open up your talent pool by providing a virtual option.
4. How do I create and market a virtual career fair?
Set-up & Training – Once you have the license to the software, Premier Virtual gives you access to your dashboard. In just 15 minutes, you can customize your event, and go live! It’s that simple, especially now with the built-in setup wizard that’s part of Version 2.0 of the platform. Not every platform offers this feature, so you want to make sure to ask about the setup process.
After set up, you want to make sure that everyone participating becomes familiar with the tool and resources. Premier Virtual assigns an account manager to each client. The account manager will schedule a training session and provide support throughout the process. This kind of training and support is crucial for a successful event. The platform should also have training videos easily accessible for all job applicants that will be attending the event. Nothing will kill your virtual career fair faster than a platform that is difficult to navigate or not user-friendly.
Promote – As with any event, you want to promote it as much as possible. The virtual registration page makes it easy to share links and for attendees to register, and it should be included in all of your marketing efforts. It would be best if you went through the normal channels of social media, press releases, and asking every employer participating in the event to do the same. Use emails and text messaging when possible to increase engagement. A good idea is to invite the local media. Offer them a free booth at your event to promote any positions they might have. It might very well help garner media coverage of your event, and they will also benefit.
Day of Event – Make sure that all recruiters are logged in before the event start. Usually, the most considerable amount of visits will happen at the beginning of the event. You will want to be prepared to handle as many questions or video meetings from job seekers as you can so that you don’t miss any opportunities to hire a star player that gets there early and wants to impress you the most!
5. What is the best virtual career fair platform?
The answer is easy; Premier Virtual has proven to be the best-in-class for many reasons, including some already mentioned in his article. Despite winning awards and the accolades from so many customers (their platform has powered over 1,500 career fairs, connecting nearly 20,000 employers to over 200,000 registered job seekers!), they continue to improve the platform. While there are lots of options out there, Premier Virtual is dedicated to career fairs which gives them a unique advantage over platforms that are not. The founder and CEO of Premier Virtual, Steve Edwards, is a former recruiter who put on in-person events for nearly 9 years. Steve took all of those experiences, both good and bad, and poured it into developing this platform to make it the best possible option for virtual career fairs.
In May of 2021, Premier Virtual is launching version 2.0 with enhanced analytics, real-time reporting, additional custom options, and so much more – all while keeping the platform easy to use to ensure the best possible user experience. Their team is 100% based in the U.S. and their customer service is second to none. Their reliability has also proven itself time and again. In fact, a recent statewide career fair in Virginia had 350 employers and over 15,000 job candidates on the platform at the same time with zero downtime! Ultimately your virtual event will only be as good as the platform it is on. If you have disruptions or downtime the consequences can mean you lose out on a great new hire, and that is a costly consequence.
If you haven’t done so already, make sure to schedule a free demo at www.PremierVirtual.com and see for yourself. The platform you choose will significantly impact the success of your event.

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Premier Virtual Set to Launch Version 2.0!

Announcing the release of Version 2.0!
Based on our client’s wants and needs, Premier Virtual is proud to announce the first major upgrade of its platform…Version 2.0.   The platform remains easy-to-use while adding significant new features that make it the most innovative virtual hiring event platform on the market.  As one of our beta-testers said, “We didn’t just remodel the house, we tore it down and built a mansion!”
What you can expect: 

The upgrades will significantly improve the user experience, for the host, employer, and job candidates by providing enhanced customization tools and improved design.  Below is a comparison chart with the significant upgrades listed.

Schedule Your Training Demo!

In the next few weeks, we will be coordinating a series of training webinars.  Your account executive or account manager will be contacting you with a complete schedule so that you can participate in the most convenient one.  It’s because of our loyal clients that helped to make this possible, and for that we thank you, and look forward to your continued support!  If you are not a client, please schedule a demo by visiting premiervirtual.com 

Steve Edwards – CEO, Premier Virtual

In-Person, Virtual, or Hybrid Career Fairs – Which Approach is Best?

In-Person, Virtual, or Hybrid Career Fairs – Which Approach is Best?

When planning a career fair, the common goal is to connect employers with qualified job candidates. A secondary goal is for jobseekers to learn more about companies they may have not considered working for previously.

Traditionally, live or in-person career fairs were the best option, but in today’s world, other options should be considered. Let’s take a minute to review them all.

In-Person- All attendees are physically present in one location

Virtual- People attend the event entirely online

Hybrid- Some people attend in-person and others online.  Using Premier Virtual’s new QR code generator, you can record the interactions and easily download all of the reports at the end of an event for efficient follow up.

How do you know which approach is right for your career fair?

There are different factors, such as event size, budget, timeline, the geography of attendees, and a common issue faced during the writing of this blog post – social distancing due to the Covid-19 virus.

Live Events – Still considered the most effective form of communication and is perceived as more credible and positive.

It was not long ago that the idea of meeting people online was denounced. Boomers and even millennials were openly against it and had the opinion that people only chose to go virtual if they lacked interpersonal skills. In a sense, they were somewhat ‘shamed’ for not wanting to connect in person.

In large part due to the Pandemic, and also as part of the natural evolution of digital apps and platforms, virtual events are quickly becoming a perfect alternative to in-person meetings. It is said the pandemic has accelerated the digital transformation by as much as 3 to 5 years.

However, many people still appreciate and seek the opportunity to network in person, with factors such as effective communication, credibility, and overall positive experience as the leading factors.

It’s hard to argue that humans find face-to-face communication as most effective because of the entire experience it produces. Body language, postures, gestures, facial expressions, and eye movements do not translate as well, even on a video call online.

Virtual Events – Faster turnaround time, reduced costs, and broader reach

The most common reasons clients choose virtual (pre-covid) include that time and money are at a premium. Virtual events allow the host to quickly create and launch an event, and depending on the size, on a much smaller budget.

Post-Covid, we see that social distancing and keeping everyone safe is the top reason organizations are choosing virtual. When it comes to virtual career fairs, the virtual options have resulted in higher attendance rates for jobseekers and more hiring companies are participating as well, due to the reduction in time and money required to do so.

Everyone who has hosted or attended a virtual event agrees it is a much more efficient process. No one has to wait in a long line to speak with a recruiter, and no company has to deal with the frustration of a poorly attended booth since they will typically receive reports with access to all of the resumes from registered candidates.

Reporting is another huge advantage to virtual events since each employer has their dashboard and is provided reports with all attendees, who attended their booth, and what resumes match their job openings.

While text/chat options or even a built-in one-on-one video interface do not compare with speaking in person, these tools do make it very easy for the recruiter to meet with candidates and get to see if they are a good fit, right on the spot.

Hybrid Events – Flexibility to reach the greatest number of qualified candidates.

So, while in-person hiring events remain a popular option for recruiters that enjoy face-to-face interaction, the limitation of social distancing, as well as traditional limitations of being available to travel to an in-person job fair make hybrid the best option.

Most often in-person job fairs attract the unemployed jobseeker. A hybrid event allows highly qualified candidates who are employed to also attend. These virtual attendees can quickly log on before work, or during a lunch hour, attend and apply online, whereas attending in-person might have been impossible.

Now Premier Virtual has launched a QR code generator that hosts and employers can use at live events.  These QR codes enable attendees to quickly access the event and employers virtual hiring booths which means that all of the activity can be tracked.  Now employers can simply download the resumes they received at the event for easy follow up, and attendees can keep notes as well.  This is the best of both worlds because you gather all of the data that comes with virtual events in an in-person setting.

The Pros and Cons of Hosting Virtual Events:

Pros:

  • Reduced Costs – The logistics of a physical event can be daunting. Renting a venue, printing badges, selling tickets, food, clean-up, etc., all drive up costs, time, and resources. These are all eliminated with a virtual event.
  • Broader Reach – with zero travel time, anyone from anywhere can attend. In a state like Florida which attracts people from across the U.S., many citizens that want to move have a unique opportunity to attend a virtual job fair and land a job to facilitate the move. In industries in high demand like technology and medicine, you don’t have to limit your job pool to the local population. Also, external factors like poor weather, or emergency events do not affect virtual events, so there is very little chance for interruptions or cancellations.
  • Increased Productivity – hiring managers can meet with multiple job-seekers simultaneously, and do not have to make the job candidates wait in long lines. Being able to view resumes and start video chats makes it easy for recruiters to choose who they believe will be the best fit.
  • Reporting – platforms like Premier Virtual offer detailed reports that make virtual events much more efficient as well. Each employer will know, who visited their booths, and who submitted a resume. Each recruiter can rank the candidates and easily set up follow-up interviews.

The Cons

  • Less personal connection- for recruiters that put a high value on the physical handshake, there is nothing a virtual event can do to replicate that. The personal face-to-face experience is very immersive, so virtual events have to work harder to attract and keep the attendee’s attention.
  • Distractions – If the job seeker is at work, or multi-tasking it will be difficult to remain focused on the event. It is easy to get distracted when attending virtually, which can hurt retention or the job candidate not attending each booth that matched their qualifications.
  • Overwhelming – when an event has 300 or more booths, it can be overwhelming for the job seeker. This can create anxiety for a jobseeker that is trying to visit each booth to see what jobs are available. New options that allow job seekers to get a ‘matching job report’ and a job-seeker journey are being added to make their experience more positive
  • Downtime – although the Premier Virtual platform has not suffered any significant downtime, there is a chance the platform or the attendee’s internet connection is interrupted. This can cause a poor experience and be very frustrating if it occurs during a live interview. Technology doesn’t always cooperate and can be a bigger issue for areas of the country with less service or less broadband access.

Which Event is Right for your next Career Fair?

If you have not hosted a virtual event, here is a chart that helps illustrate the options:

Face-to-Face Virtual Hybrid
Most Effective Communication X
Faster Turnaround X
Cost Savings X X
Increased Collaboration X
Greater Reach X
Flexibility & Convenience X
Relaying Complex Info X
Reduced Travel Cost X X

If you would like to get free advice on which option is best for you, please contact Premier Virtual online or at 561-717-9717 to schedule a no-obligation consultation with one of our advisors.

We have powered over 6,000 virtual hiring events, where 60,000+ employers have connected with over 650,000 registered job seekers. Our best-in-class platform and experienced success managers are here to ensure you host the most successful virtual career fair possible.

We look forward to meeting you, so you can make the most informed decision to reach your company’s staffing goals.

We Give You More!

Unlike our competition, the Premier Virtual hiring event platform was created by recruiters.  For nearly 9 years, Founder and CEO, Steve Edwards hosted in-person job fairs throughout the state of Florida.  In 2018, he saw the writing on the wall and knew that a shift in the market was coming.  Instead of waiting, Steve set out to create his own virtual event platform and poured everything he knew from in-person events into developing Premier Virtual.

The results are undeniable, with over 1,200 events, 15,000 hiring companies, and 150,000 job-seekers and counting, using the platform to connect.  As we start to look at what will happen post-covid, it’s clear that a company that offers virtual hiring events as part of their recruitment strategy will have a much better chance to succeed than those who don’t. That’s why our platform is essential, and that’s why we give you more!

We give you more than Brazen, XOR, vFairs, or any other virtual platform, and more is coming soon, as we get set to publish our 2.0 update.  You’ll have more flexibility, more quality time with job-seekers, more reliability than any other platform on the market, more efficiency, and more live, local support so that you can have the best possible hiring event.

Schedule a demo to see for yourself why we give you more, and why Premier Virtual is the best option for your virtual hiring events.

 

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